{"id":15655,"date":"2016-06-02T19:29:52","date_gmt":"2016-06-02T19:29:52","guid":{"rendered":"https:\/\/a17bc880e1.nxcli.net\/?p=15655"},"modified":"2016-11-08T17:47:02","modified_gmt":"2016-11-08T17:47:02","slug":"throwback-thursday-godzilla-1998","status":"publish","type":"post","link":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/throwback-thursday-godzilla-1998\/","title":{"rendered":"Throwback Thursday &#8212; Godzilla 1998"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>It is now the summer movie season, and with that comes the summer blockbusters! Even the worst movie can have excellent marketing, and that is definitely the case with 1998&#8217;s Godzilla remake. The film\u00a0itself is regarded as a disappointment, but people were hyped to see it thanks to some terrific advertising.<\/p>\n<p>Here is the teaser trailer below. I remember seeing this before The Lost World: Jurassic Park in 1997, a full year before Godzilla&#8217;s release. Getting audiences excited about a movie a full year before its debut is key to any marketing strategy, and this teaser trailer is a good example of why even underwhelming movies can leave great impressions in some way:<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/4_oiHWXLIFI\" width=\"500\" height=\"300\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; It is now the summer movie season, and with that comes the summer blockbusters! Even the worst movie can have excellent marketing, and that is definitely the case with 1998&#8217;s Godzilla remake. The film\u00a0itself is regarded as a disappointment, but people were hyped to see it thanks to some terrific advertising. Here is the [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":15654,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[30,31],"tags":[267,265,342,266,268],"class_list":["post-15655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-media","tag-blockbuster","tag-godzilla","tag-marketing","tag-summer-movie-season","tag-the-lost-world-jurassic-park"],"_links":{"self":[{"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/posts\/15655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/comments?post=15655"}],"version-history":[{"count":3,"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/posts\/15655\/revisions"}],"predecessor-version":[{"id":15663,"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/posts\/15655\/revisions\/15663"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/media\/15654"}],"wp:attachment":[{"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/media?parent=15655"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/categories?post=15655"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/viettimarketing.com\/ad-agency-springfield-mo\/wp-json\/wp\/v2\/tags?post=15655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}